Campaign for Rack Room Shoes

A couple of months ago I had the fun experience of shooting for Rack Room shoes and Art Director Shara Knee. We shot for three days and got a lot of great images. Shara was great to work with. She knew what she wanted and we discussed options and angles to get the best images possible. I hope to work with her again soon.
TO achieve this look, we used one large Paul Buff parabolic umbrella  just off to the right as our main light and then we used two smaller umbrellas on the background, one on each side, pointed at the wall. We also had multiple V-flats to help reflect and block some of the light. We wanted to keep a very soft shadow on the floor and give a little depth and contour to the model and shoes. I think we achieved all of our goals.

Here is one of the images from that shoot:

Meineke Car Care National Advertising shoot

Here are just a few of the images I recently shot for Meineke Car Care's most recent National Advertising Campaign. It was a 3 day shoot where we were on location in a different setting each day. Day one was a neighborhood and home interior, day two was a park/camping ground and day 3 was at the Meineke Car Care store. It was a great shoot and I had the opportunity to shoot with both available light and artificial light, all with the objective of making each shot look as natural and unlit as possible.
Here are a few of the final images that have been released to me so far:

There should be more to come. I'll put those up as I get them.