Wednesday, May 28, 2014

New Campaign Shoot for Britax

The end of last year I shot a National advertising campaign for Britax to launch the new Affinity, high-end stroller. We shot multiple images on "green-screen", however, ours was actually medium grey and not green. The images were then retouched to depict the different colors for the stroller as well as the different scenarios in which it might be used. The images were also shot to match the accompanying video which was being shot at the same time.
The Campaign has just recently been launched, so I can now show you the final images from this shoot.
Let me know what you think.